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Lead generation - measuring campaigns from click to close.

Let us help you to leverage lower cost-per-contact, one-to-many marketing tactics for the front end of your sales pipeline: prospecting and qualifying.

Deliver High Quality Leads That Spike Conversion Rates

Over 20 years combined experience in hands on global and nationwide B2B and B2C marketing, the principles at Integrated Marketing Concepts drive strategies that deliver high quality leads for clients resulting in higher conversion rates and increased sales revenue and profit.

Working with clients like you, we develop lower cost, one-to-many marketing programs utilizing traditional, web based, and emerging platforms to drive more highly qualified leads to your sales engine. Our lead generation expertise includes, but is not limited to:

  • Email marketing
  • Marketing/CRM integration
  • Web visitor tracking
  • Web seminars and podcasts
  • Drip/trigger email marketing
  • Social media strategies and tracking
  • Dynamic SEO
  • And more...
  • PPC/SEM programs and tracking
  • Nurture marketing
  • Affiliate programs

We offer:

  • Numerous strategies to increase web traffic and define clear conversion paths for visitors.
  • Increased opt-in email capture strategies and tactics.
  • Lead scoring programs based on readiness to buy.
  • Lead nurturing programs for leads planning to buy in the future.
  • Delivery of the most “sales ready” leads directly to sales for immediate follow up.
  • Integration and automation of all of these programs with your current CRM.

Begin fueling your sales engine today with quality sales-ready opportunities that your salespeople can turn into new business and profit.

Contact us now »

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